How to Set Up Your Amazon Baby Registry (And Why It's the Smartest Thing You'll Do Before Baby Arrives)
Let me tell you something I wish someone had told me before my baby arrived: your baby registry is not just a wish list. It’s a survival plan.
If you’re a first-time mama drowning in recommendations, conflicting advice, and a growing sense of “where do I even start?” — this post is for you. I’m going to walk you through exactly how to set up your Amazon Baby Registry, why Amazon is genuinely the best place to do it, and which products are actually worth adding (spoiler: not everything on those generic lists).
Why Amazon Is the Best Place to Create Your Baby Registry
I know there are about a hundred places you could create a registry. But here’s why Amazon keeps coming out on top for most mamas:
It’s free and genuinely easy to use. You can add items from anywhere on the internet using the universal registry button — not just Amazon products. That means if you love a specific nursing pillow that’s only sold on another site, you can still add it.
You get a completion discount. Once your registry date passes, Amazon gives you a discount (usually around 15%) on items that weren’t purchased. That alone has saved me a significant chunk.
The returns policy is extended. Items bought from your registry have an extended return window — longer than standard Amazon returns — which is a lifesaver when you receive duplicates or something that just doesn’t work for your baby.
You get a free welcome box. When you add at least £/€/$10 worth of items, Amazon sends you a free baby box with sample products. Free stuff? Yes please.
How to Set Up Your Amazon Baby Registry: Step by Step
It takes about ten minutes. Here’s how:
Step 1: Go to Amazon and search “Baby Registry.” You’ll find it under Accounts & Lists, or just search it directly. Click “Create a Registry.”
Step 2: Fill in your details. Add your baby’s due date, whether you know the sex, and your shipping address. Amazon uses this to personalise your checklist suggestions.
Step 3: Set your privacy settings. You can make your registry public (shareable with anyone who has the link), private (just for you), or searchable (so family can find it by your name). For baby shower use, I’d recommend either public or searchable.
Step 4: Start adding items. Amazon will give you a suggested checklist — use it as a starting point, but don’t feel like you need everything on it. More on what to actually add below.
Step 5: Share it with friends and family. Copy your registry link and share it in your WhatsApp groups, via email, or add it to a digital baby shower invitation. Done.
What to Actually Add to Your Amazon Baby Registry
This is the part where most registry guides go wrong — they list everything and leave you more overwhelmed than before. I’m giving you the essentials that are genuinely worth adding, broken into categories.
Sleep
- A safe sleep space — whether that’s a bedside crib, a Moses basket, or a travel cot. We loved the Maxi-Cosi Iora Baby Bassinet — it folds up neatly and doubles as a nap spot downstairs.
- A baby monitor. Go for one with video if you can — you will use it constantly.
- White noise machine or app. Honestly, a game changer.
Feeding
- Bottles (even if you plan to breastfeed — just in case)
- A breast pump — check if yours is covered by health insurance first. If not, the Momcozy M5 Wearable Breast pump is brilliant and genuinely affordable.
- Nursing pads, nipple cream (Lansinoh is the gold standard), and a good nursing pillow
Bathing
- A baby bath or bath support — something that keeps them safely propped up while you have both hands free
- Baby wash, lotion, and a soft hooded towel (the cute ones that look like animals are completely worth it)
On the Go
- A pram or travel system — do your research here, this is one worth investing in
- A carrier or sling — absolute lifesaver in the newborn phase when baby wants to be held constantly but you also need two hands to drink your coffee
Changing
- Nappies (sizes newborn AND size 1 — babies grow out of newborn faster than you think)
- Nappy bags, changing mat, barrier cream
- A portable changing mat for on-the-go
Clothing
- Mostly sleepsuits in 0-3 months. Honestly, don’t go overboard on newborn size — they won’t wear them long.
- A few warm layers if your baby is due in autumn or winter
Things people forget to add:
- Postpartum items for you — high-waist mesh knickers, maternity pads, a good nipple cream, a postnatal multivitamin. You matter too.
- Snacks for the hospital bag. Non-negotiable.
- A baby book or keepsake journal — you will be glad you have it.
Can You Use an Amazon Registry Abroad?
Yes — and this is worth knowing if your friends and family are spread across different countries. Amazon registries are linked to specific country stores (Amazon.com for the US, Amazon.co.uk for the UK, Amazon.de for Germany and the Netherlands, etc). If you’re based in the Netherlands like me, you’ll want to create your registry on Amazon.de or Amazon.nl depending on where most of your gift-givers shop. You can also add an international shipping address on your registry if needed.
A Note on Registry Etiquette
It’s totally fine — and actually really helpful — to include items at different price points on your registry. Think of it as giving people options. Add a few big-ticket items (like a pram or a high chair) that family members might want to go in together on, a good chunk of mid-range essentials (bottles, monitor, carrier), and plenty of smaller items under €20 that work perfectly as individual gifts. That way, no one feels priced out and you end up with what you actually need.
Want to See a Real Registry? Here’s Mine 👇
If you’re staring at that blank registry wondering where to even begin, I’ve got you. I put together a full post sharing exactly what I added to my own Amazon Baby Registry — the things that genuinely got used, the things I wish I’d added sooner, and the ones I skipped.
👉 [Read: What I Actually Put on My Amazon Baby Registry — A Real Mama’s List]
Final Thoughts
Your registry is one of the few things in the newborn prep stage that can genuinely take something off your plate. Set it up early, share it freely, and update it as you learn more. And don’t overthink it — the essentials list above has you covered.
If this helped, save this post for later or share it with a mama-to-be who needs it. 💛
Disclosure: Some links in this post are affiliate links, which means I may earn a small commission at no extra cost to you. I only recommend products I genuinely love or have researched thoroughly.